Master Metrics

Master Metrics is your all-in-one command center for marketing and sales analytics, designed specifically for the dynamic world of digital marketing agencies and in-house teams. Born from the frustrations of marketers who've juggled countless spreadsheets and data sources, it tackles the unique challenge of managing multiple client accounts and reporting deadlines head-on. The platform's core mission is to maximize your results by simplifying your data. It brings together smart, automated dashboards, custom alerts, and seamless integrations into one powerful hub. This means you can stop wasting hours on manual data compilation and start making data-driven decisions effortlessly. Whether you're a solo freelancer or part of a large agency, Master Metrics gives you the tools to control your entire portfolio from a single, intuitive overview panel, freeing up your precious time to focus on strategy and growing client relationships.

AI-Powered Insights & Presentations

Go beyond basic reporting with built-in artificial intelligence. Master Metrics can analyze your connected data to surface key insights and trends you might have missed. Even more impressively, you can generate complete, editable Google Slides presentations for client meetings in just a few clicks. Simply choose your data sources, key metrics, and a design template, and let AI build a professional presentation, saving you hours of manual work.

Unified Overview Control Panel

Gain instant visibility across all your client accounts from one centralized dashboard. The Overview Table is fully customizable, allowing you to pull in the most critical metrics from all your connected data sources. You can even add manual data and use formulas to merge information, creating a single source of truth that shows exactly what needs your immediate attention at a glance.

Custom Alerts for Proactive Management

Set it and forget it with powerful, customizable alerts. Monitor budgets, campaign performance, sales figures, or any other metric automatically. Get notified via email, WhatsApp, or Slack whenever a campaign is underperforming, daily spend deviates from the target, or a key goal is met. This feature puts you in proactive control, allowing you to address issues before they become problems.

Flexible Dashboard Sharing & Exporting

Share insights effortlessly with your team or clients. Master Metrics lets you distribute reports through public links, scheduled email deliveries, or PDF exports. You can also use pre-built templates to create new client dashboards in minutes and clone them with one click for similar accounts, ensuring consistency and drastically reducing setup time.

For Digital Marketing Agencies

Agencies can manage dozens of client accounts seamlessly from the Overview Panel. Clone dashboard templates for new clients instantly, use AI to generate monthly review presentations, and set up custom alerts to monitor each client's budget and KPIs. This streamlines operations, ensures consistent reporting quality, and allows account managers to focus on strategy rather than data wrangling.

For In-House Marketing Teams

Internal teams can consolidate data from all their platforms (like Google Ads, social media, and the CRM) into one live dashboard. Create custom metrics that calculate ROI or cost-per-lead across channels, share performance reports with leadership via scheduled PDFs, and use alerts to stay on top of campaign budgets and website conversion goals in real-time.

For Freelancers & Consultants

Freelancers can present a professional, data-driven front to their clients without the overhead of complex tools. Connect a few key data sources, use AI to get quick insights, and build beautiful, easy-to-understand dashboards that demonstrate value. The affordable entry-level plans are perfect for managing a manageable portfolio of accounts efficiently.

For E-commerce Managers

Track the entire sales funnel by connecting store analytics, ad platforms, and email marketing tools. Create dashboards that merge ad spend with sales revenue to see true profitability. Set urgent alerts for sudden drops in sales or conversion rates, and use the Google Sheets/Looker connector for deeper, custom analysis alongside the main dashboard.

What data sources can I connect to Master Metrics?

Master Metrics offers seamless integrations with a wide range of popular marketing, sales, and analytics platforms. This includes major ad platforms like Google Ads and Meta Ads, social media channels, Google Analytics, CRM systems, and e-commerce platforms. You can also use the Google Sheets and Looker Studio connectors to pull in or send data for ultimate flexibility.

How does the AI presentation feature work?

The AI presentation tool is designed for speed and simplicity. You select the data sources and specific metrics you want to highlight, choose a visual design theme, and provide some context like the reporting period. Master Metrics' AI then automatically generates a complete, editable Google Slides deck with charts, insights, and commentary, which you can further customize for your client meeting.

Can I control my budgets automatically with alerts?

Absolutely. One of the key uses for custom alerts is budget and goal monitoring. You can set an alert to track your daily ad spend against a monthly budget, receiving notifications if you're spending too quickly or too slowly. You can also create alerts for any metric, like cost-per-acquisition or website traffic, to get notified when it crosses a threshold you define.

Is there a free trial available?

Yes, Master Metrics offers a full 7-day free trial for all new users. This allows you to connect your data sources, explore the dashboard features, set up alerts, and test the AI tools to see how the platform can fit into your workflow before committing to a paid subscription plan.

Master Metrics offers a scalable pricing structure based on the number of accounts you need to manage, with a free 7-day trial to start. All paid plans include the Looker and Sheets connectors, alerts, dashboards, the overview panel, AI Slides, and free implementation support.

• Freelancer: $30/month for 15 accounts.
• Basic: $69/month for 15 accounts.
• Basic Plus: $129/month for 30 accounts.
• Intermediate: $169/month for 50 accounts.
• Intermediate Plus: $229/month for 70 accounts.
• Pro: $289/month for 100 accounts.
• Pro Plus 1: $359/month for 150 accounts.
• Pro Plus 2: $439/month for 250 accounts.