Master Metrics vs My Agentic SEO
Side-by-side comparison to help you choose the right AI tool.
Master Metrics turns your marketing data into clear dashboards and smart alerts for effortless decisions.
My Agentic SEO connects to Google Search Console to identify content gaps and write optimized articles in your voice.
Feature Comparison
Master Metrics
Centralized Overview Table
This is your mission control center. The Overview Table lets you see the health of all your client accounts at a single glance, highlighting what needs immediate attention. You can customize it to pull key metrics from over 10 different ad networks and data sources, and even add custom fields like monthly budget, goals, assigned analyst, or profit margins. It’s the perfect way to merge platform data with your own business context, eliminating the need to hop between dozens of tabs to understand your overall performance.
Intelligent Marketing Alerts
Stop manually checking campaigns every day. With Master Metrics Alerts, you can set up automatic notifications for any significant change in your data. Get alerted if an ad campaign underperforms, website sales drop, or a CRM close rate declines. You can even control budget pacing by setting alerts for daily spend thresholds. These alerts can be sent directly to your email, Slack, WhatsApp, or integrated into project management tools like Asana or Monday.com, ensuring your team is always proactive, not reactive.
AI-Powered Google Slides Presentations
Revolutionize your client reporting. This feature allows you to generate professional, editable Google Slides presentations in just a few clicks. Simply choose your data sources, select the key metrics and goals to highlight, and pick a design template. Master Metrics' AI will then compile the data and insights into a visually compelling narrative, saving you hours of manual design and data entry work for your monthly or quarterly reviews.
Automated Google Sheets & Looker Integration
Bring live marketing data directly into your existing workflow. Master Metrics can automatically extract, merge, and update data from various marketing sources like Facebook Ads, Google Ads, and Google Analytics directly into Google Sheets or Looker Studio. Schedule daily or weekly data exports to ensure your spreadsheets and dashboards are always populated with the latest numbers, making manual data pulls a thing of the past.
My Agentic SEO
Direct Google Search Console Integration
My Agentic SEO connects seamlessly to your Google Search Console via OAuth. This integration allows the agent to access real-time data about impressions, clicks, CTR, and keyword positions, enabling you to make informed SEO decisions based on actual performance metrics.
Automatic Site Crawler
The built-in site crawler analyzes your entire website, regardless of the platform, whether it's WordPress, Astro, or static HTML. It maps out your pages, internal links, and topic coverage, providing a comprehensive overview of your site's structure before suggesting improvements or new content.
Persistent Memory Across Sessions
My Agentic SEO features persistent memory, which retains your previous interactions and analyses across sessions. This allows the agent to build on past insights, providing a more personalized and continuous SEO strategy that evolves with your website's needs.
Writing Voice Analysis
With My Agentic SEO, you can upload samples of your writing style. The agent analyzes your tone, vocabulary, and structure, ensuring that the content generated matches your unique voice. This feature helps maintain brand consistency and ensures the content feels authentic and engaging.
Use Cases
Master Metrics
Agency Client Portfolio Management
Digital marketing agencies can use the Overview Table to manage dozens of client accounts simultaneously. By customizing the table with client-specific budgets, goals, and KPIs from multiple ad platforms, agency managers can instantly identify which accounts are thriving and which need urgent attention, streamlining daily stand-ups and improving client communication with clear, centralized data.
Proactive Campaign Monitoring & Optimization
Marketing teams can set up Alerts for critical campaign metrics. For example, receive a Slack notification if the cost-per-lead for a key campaign spikes by 20% or if the daily ad spend exceeds the target budget. This allows teams to identify and resolve issues in real-time, optimizing campaigns on the fly and protecting the advertising budget from wasteful spend.
Streamlined Client Reporting
Freelancers and consultants can save immense time on client deliverables. Instead of manually building reports, they can use the AI Google Slides feature to generate a polished presentation with the latest performance data in minutes. They can also share live dashboards via public links or schedule automated PDF reports to be emailed directly to clients, demonstrating value and transparency effortlessly.
Centralized Data for Cross-Team Collaboration
Sales and marketing teams can break down data silos. By connecting CRM data with marketing campaign performance in a shared Master Metrics dashboard, both teams can see the full funnel impact. They can create custom metrics, like cost per qualified lead or marketing-influenced revenue, to answer complex business questions and align their strategies based on a single source of truth.
My Agentic SEO
Identify Keyword Gaps
My Agentic SEO is ideal for discovering keyword gaps where you have impressions but lack dedicated content. This feature allows you to capitalize on existing traffic opportunities, leading to increased visibility and engagement on your site.
Optimize Underperforming Pages
If you have pages that generate impressions but struggle with clicks, My Agentic SEO can pinpoint these underperforming pages. By identifying issues such as misaligned keywords or intent mismatches, you can take targeted actions to improve their performance.
Enhance Content Strategy
By leveraging the insights from your Google Search Console data, My Agentic SEO helps you create a data-driven content strategy. The agent generates briefs and full articles that align with your audience's interests, ensuring your content is relevant and engaging.
Streamline Internal Linking
The internal link analysis feature of My Agentic SEO allows you to optimize your site's internal linking structure. By suggesting link placements and consolidating pages that compete for the same keyword, you can enhance both user experience and SEO performance.