Pursuit vs Zignt
Side-by-side comparison to help you choose the right AI tool.

Pursuit
Pursuit uses AI to find and alert you to the best public sector sales opportunities.
Zignt simplifies contract management with secure templates, instant signing, and automated reminders for seamless col...
Feature Comparison
Pursuit
Pursuit Radar
Pursuit Radar acts as your 24/7 signal detection system. It uses AI to scan millions of document pages and transcripts from over 90,000 public entities daily, alerting you the instant a relevant problem or topic related to your solution is mentioned. This goes beyond simple keyword matching; the AI understands context to deliver highly relevant alerts. When a signal is detected, Radar doesn't just tell you something happened—it provides actionable intelligence by suggesting whom to contact and what to say, turning a raw signal into a qualified conversation starter.
Pursuit Intel
Pursuit Intel is your comprehensive data engine for public sector sales. It provides constantly refreshed data on over 3 million contacts and 90,000+ entities, pushed directly into your CRM. This includes critical entity data like operating budgets and fiscal year-ends, as well as insights into a prospect's propensity to buy based on similarities to your existing customers. You can also track competitors by seeing the tech stack already in use at a prospect's organization, giving you a strategic advantage in every sales engagement.
Pursuit Chrome Extension
The Pursuit Chrome Extension brings powerful intelligence directly into your browser workflow. As you browse government websites or news articles, it automatically detects the public entity and instantly surfaces the full buying committee, complete with accurate contact details. You can see which contacts are already in your CRM and seamlessly sync missing ones with just one click. This tool provides comprehensive visibility into every staff member, with powerful filtering by department and role, making account research instantaneous and effortless.
AI-Powered Entity Scoring & Propensity Modeling
At the heart of Pursuit is an AI engine that scores every public-sector entity to predict win probability. By analyzing your existing customer base, the platform identifies lookalike prospects with a high propensity to buy your specific solution. This allows sales and marketing teams to prioritize territories and accounts strategically, focusing resources on the opportunities most likely to convert, rather than spraying and praying across a massive, undifferentiated list.
Zignt
Template Creation and Reuse
Zignt allows users to create contract templates once and reuse them indefinitely. This feature is designed to save time by eliminating the need to recreate contracts for every transaction. Users can easily add fields like date, text boxes, and signature blocks through a drag-and-drop interface, streamlining the contract preparation process.
Seamless Sharing Options
Once a contract is ready, Zignt offers flexible sharing options. Users can send contracts directly via email with automated reminders or share a Zignt Link. This link functions similarly to a payment link, making it easy for signers to access and sign the contract. Optional ID verification adds an extra layer of security.
Instant Signing and Delivery
Zignt ensures that once contracts are signed, all parties receive the executed PDF via email immediately. This feature includes essential compliance data such as IP addresses and timestamps, ensuring that contracts are legally binding and secure. The entire process is designed to be fast and efficient, significantly reducing the time it takes to finalize agreements.
AI-Powered Renewal Tracking
Zignt features an AI that automatically tracks contract renewal dates, making it simple for users to stay ahead of deadlines. The platform scans contracts to identify important dates and sends smart reminders, helping businesses avoid missed renewals and keeping their workflows on track.
Use Cases
Pursuit
Proactive Pipeline Generation Before the RFP
Instead of reacting to public RFPs and entering crowded, price-sensitive competitions, sales teams use Pursuit Radar to identify needs as they emerge. By getting alerts when a city council discusses budget challenges your software solves, you can engage the right stakeholders months before an RFP is drafted, shaping the requirements and positioning your company as a trusted advisor from the very start.
Supercharging Account-Based Marketing (ABM) Campaigns
Marketing teams leverage Pursuit Intel to build hyper-targeted account lists for ABM campaigns. They can select target entities based on precise criteria like budget, tech stack, and propensity scores. With access to the full organizational chart and accurate contacts, they can execute personalized multi-channel campaigns that resonate with the entire buying committee, dramatically improving engagement rates.
Accelerating New Rep Ramp Time
For new sales representatives, learning the public sector landscape is a daunting task. Pursuit accelerates ramp time by giving them instant access to reliable data and context. With the Chrome Extension, they can immediately understand any account they visit online, see key contacts, and know what to talk about based on recent signals, allowing them to have informed conversations from day one.
Enhancing CRM Data Hygiene and Coverage
Sales operations teams use Pursuit to combat stale data in their CRM. Pursuit Intel's constant data refresh ensures contact and account records are always up-to-date. The one-click sync from the Chrome Extension makes it easy for reps to fill in missing contacts for an entity directly from their browser, ensuring complete buying committee coverage and improving the effectiveness of all downstream sales activities.
Zignt
Streamlining Sales Agreements
Sales teams can use Zignt to manage their contracts efficiently. By creating reusable templates for sales agreements, they can quickly send out contracts to clients, reducing the time from negotiation to signing. The automated reminders ensure that no contract is forgotten, leading to faster closure of deals.
Simplifying Vendor Contracts
For businesses that frequently engage with multiple vendors, Zignt simplifies the management of vendor contracts. Users can create templates specific to vendor agreements, allowing for quick adjustments and streamlined sharing. This saves time and helps maintain good relationships with vendors.
Enhancing Team Collaboration
Zignt is perfect for teams that need to collaborate on contract preparation. With the ability to invite unlimited team members and control permissions, teams can work together efficiently. This feature encourages collaboration and enhances accountability within the team, ensuring everyone is on the same page.
Improving Legal Compliance
Legal departments can leverage Zignt to ensure all contracts meet compliance standards. The automatic audit trail feature provides complete traceability with timestamps and signer details, making it easier to produce documentation in case of audits or disputes. This capability is vital for maintaining legal integrity.