Roast My Web vs Surnex

Instant, AI-Powered Website Audits

Get a detailed analysis of any website in just two minutes. The AI scans your site across multiple dimensions—including design, UX, conversion potential, and mobile-friendliness—and delivers blunt, actionable recommendations. It identifies "sales killers" and provides step-by-step fixes you can implement immediately, eliminating guesswork and saving you hours of manual review.

Custom-Branded, Client-Ready PDF Reports

Transform raw audit data into professional presentations with one click. You can add your agency's logo, brand colors, and custom text in under 60 seconds. The tool generates beautiful, polished PDF reports that are perfect for sharing with clients, helping you stand out as a prepared and thorough professional without needing design skills.

Manual Report Editor & Priority Insights

Maintain full control over your final report. The built-in editor allows you to modify AI-generated text, hide sections, or add your own expert advice to ensure every document is perfectly tailored. Plus, it highlights which suggested fixes are likely to impact revenue the most, so you and your clients can tackle improvements in the optimal order.

Cross-Device & Competitor Analysis

Ensure your site works flawlessly everywhere. The tool performs cross-device checks to catch mobile and tablet issues before they cost you leads. Furthermore, you can compare your site directly with competitors within the platform to see where you stand and get specific insights on how to outrank them, combining technical SEO with UX for a complete advantage.

AI Visibility Tracking

This core feature monitors your brand's presence across every major AI search surface, including ChatGPT, Google AI Overviews, Perplexity, Claude, and AI Mode. You can see your citation rates, track visibility trends over time, and even compare your performance directly against key competitors. It moves beyond traditional rankings to show you exactly how you're being represented in the AI-generated answers that are becoming the first point of contact for users.

Citation Gap Analysis

Surnex doesn't just show you where you appear; it highlights your biggest opportunities. The platform analyzes where your competitors are being cited in AI answers and identifies the specific gaps where you are missing. It provides gap scores and source-level intelligence, helping you prioritize which content to create or improve to build authority and capture visibility in valuable AI-driven responses.

Full SEO Toolkit

Beyond AI, Surnex includes a comprehensive set of traditional SEO tools in one subscription. This encompasses keyword tracking, search ranking monitoring, backlink analysis, technical site audits, domain analysis, and Core Web Vitals reporting. You get everything needed for a complete SEO strategy without managing separate logins and bills for four different tools.

Structured Workflows & API-First Design

Surnex turns complex analysis into repeatable processes with pre-built workflows for AI Visibility Audits, Rank Monitoring, and Client-Ready Reporting. Furthermore, the platform is built API-first, meaning every feature is accessible through its REST API. This allows developers and AI builders to seamlessly integrate Surnex's search intelligence into their own products, custom agents, and automated internal tools.

For Digital Agencies & Freelancers

Agencies and freelancers use Roast My Web to streamline their client onboarding and audit processes. By generating detailed, branded reports in minutes, they can impress potential clients from the first meeting, justify their service value, and provide clear roadmaps for website improvements, ultimately helping them win more business and manage projects more efficiently.

For Entrepreneurs & Indie Hackers

Bootstrapping founders and solo entrepreneurs who may not have design or SEO expertise rely on Roast My Web to audit their own landing pages and websites. It acts as an affordable, on-demand expert, pointing out critical bugs, UX flaws, and conversion barriers they might have missed, giving them clear direction for DIY improvements that drive sales.

For SEO & CRO Specialists

Professionals focused on search engine optimization and conversion rate optimization use the tool to complement their deep-dive analyses. It provides a rapid, holistic first pass that combines technical SEO checks with on-page UX and conversion tips, helping them quickly identify high-impact areas to focus their specialized efforts on for maximum client results.

For Web Developers & Designers

Developers and designers leverage Roast My Web for quality assurance and client communication. Before handing off a project, they can run a final audit to catch any overlooked mobile issues or UX hiccups. They also use the branded reports to clearly explain their work's value and provide a documented list of future enhancement opportunities to their clients.

For Marketing Agencies

Agencies can manage all client deliverables from one platform. They can provide white-label reports that combine traditional SEO performance (rankings, backlinks) with cutting-edge AI search visibility, offering a unique and comprehensive service that justifies their value and reduces reliance on a patchwork of expensive, separate tools.

For In-House SEO & Marketing Teams

Internal teams gain cross-functional visibility into their brand's entire search presence. Product, content, and leadership teams can all access a single dashboard to understand performance across both AI and traditional search, enabling better alignment and data-driven decisions on content strategy and technical investments.

For Developers & AI Builders

With its API-first design, developers can use Surnex as a powerful backend service. They can build custom research agents, integrate search performance data into customer-facing dashboards, or create automated workflows that trigger actions based on changes in AI citation or ranking data, embedding search intelligence directly into their own applications.

For Conducting Competitive Benchmarking

Teams can go beyond comparing keyword rankings to understand competitive authority in the AI landscape. By using Surnex's LLM Benchmarking and gap analysis, you can see which competitors are cited most for key topics, which AI models favor them, and identify strategic content opportunities to outmaneuver them in AI-generated answers.

Roast My Web is your fast-track to a better-performing website. It's an AI-powered website auditing tool that acts like a brutally honest, expert consultant, analyzing any URL you provide and delivering a comprehensive, client-ready report in about two minutes. Built specifically for busy professionals like freelancers, indie hackers, and digital agencies, it cuts through the noise to pinpoint exactly what's holding your site back from converting visitors into customers. The core value is simple: stop guessing and start fixing. Instead of spending hours manually checking for issues, you get a clear, actionable breakdown of problems and opportunities across critical areas like user experience (UX), conversion rate optimization (CRO), mobile responsiveness, and SEO. The platform doesn't just find problems; it empowers you to create polished, branded reports that impress clients and win more business, all while saving you countless hours per project. With over 3,700 users trusting it to boost their efficiency and results, Roast My Web is the go-to solution for anyone serious about improving their online presence and revenue.

Surnex is an all-in-one AI search and SEO platform designed to help agencies, in-house teams, and developers navigate the new world of search. As Google and other engines increasingly provide direct AI-generated answers, traditional link-based SEO is no longer enough. Surnex solves this by bringing AI visibility tracking and a full suite of core SEO tools together in a single, unified dashboard. It allows you to track where your brand appears (or doesn't appear) in answers from ChatGPT, Google AI Overviews, Perplexity, and Claude, while simultaneously monitoring your keyword rankings, backlinks, and site health. This eliminates the need for multiple, disconnected subscriptions and reduces tool sprawl. Whether you're running client reports, conducting competitive analysis, or building search intelligence into your own products via the API, Surnex provides the structured workflows and clear insights needed to uncover opportunities, move faster, and deliver consistent results in the age of AI search.

How long does an audit take?

An audit with Roast My Web is incredibly fast. You'll receive a comprehensive, AI-generated report analyzing your website's design, UX, conversion points, and SEO in just about two minutes. This speed allows you to get actionable insights almost instantly.

Can I customize the audit reports?

Absolutely! Customization is a core feature. You can use the manual report editor to modify any text, hide sections you don't need, and add your own comments. Most importantly, you can fully brand the PDF reports with your logo and company colors in under a minute for a professional, client-ready presentation.

What kind of issues does Roast My Web find?

The AI is designed to find issues that directly impact trust and conversions, often called "sales killers." It provides specific suggestions across several key areas: user experience (UX) and design flaws, conversion optimization opportunities, mobile responsiveness problems, and actionable on-page SEO insights to help boost your rankings and traffic.

Is there a money-back guarantee?

Yes, Roast My Web offers a customer-friendly 30-day money-back guarantee. You can try the service, run audits, and explore all the features. If you're not completely satisfied with the tool and the value it provides, you can request a full refund within the first 30 days of your purchase.

What is Surnex?

Surnex is a unified platform that combines AI search visibility tracking with a full suite of SEO tools. It helps you monitor how your brand appears in AI-generated answers from sources like ChatGPT and Google AI, while also tracking traditional metrics like keyword rankings and backlinks, all in one place.

How is Surnex different from Semrush or Ahrefs?

While Semrush and Ahrefs are excellent traditional SEO tools, Surnex is built for the AI search era. Its key differentiator is dedicated tracking of brand visibility and citations within AI answers from multiple models—a capability traditional tools lack. Surnex also unifies this AI data with core SEO features in one platform, reducing the need for multiple subscriptions.

What AI search engines does Surnex track?

Surnex tracks visibility across every major AI search surface, including ChatGPT, Google AI Overviews (SGE), Perplexity, Claude, and AI Mode. This gives you a comprehensive view of your brand's presence wherever users are getting AI-generated answers.

Is there an API?

Yes. Surnex is built API-first, meaning every feature and capability within the platform is available through a comprehensive REST API. This allows developers to integrate Surnex's data and functionality directly into their own software products, internal tools, and automated workflows.

Roast My Web is an AI-powered website auditing tool in the SEO and conversion optimization space. It's designed to quickly analyze a URL and generate a detailed, actionable report to boost sales and user satisfaction, making it a favorite for agencies and freelancers who need fast, client-ready insights. People often explore alternatives for various reasons. Some might be looking for a different pricing model or a free tier to test the waters. Others may need specific integrations with their existing workflow, deeper analytics in a particular area, or a tool that caters to a different type of website or business model beyond the standard audit. When searching for a different solution, it's wise to consider what matters most for your projects. Key factors include the depth and clarity of the audit, how easy it is to customize and brand reports for clients, the speed of analysis, and whether the tool offers unique features like competitor comparisons or specialized checks for mobile usability.

Surnex is an AI search and SEO tracking platform designed to help agencies and marketing teams work faster. It uniquely combines visibility in traditional search rankings with tracking for AI-generated answers, all in one dashboard to reduce tool sprawl. People often explore alternatives for various reasons. Budget constraints, specific feature needs not covered by a single tool, or a preference for a different user interface can all lead teams to shop around. The right platform depends heavily on your team's size and primary goals. When evaluating other options, consider how well they bridge the gap between classic SEO metrics and the new world of AI search. Look for a tool that not only tracks your current performance but also provides actionable insights to uncover new opportunities, helping your team deliver consistent results.