Pursuit vs Texto

Pre-RFP Intelligence

Pursuit excels in surfacing buying signals 6 to 18 months before RFPs are released, allowing your team to position itself as the incumbent and gain a competitive advantage.

Accurate Contact Data

The platform offers accurate, actionable contact information for public sector entities, enabling your sales team to connect with the right decision-makers without wasting time on outdated data.

Seamless Integrations

Pursuit integrates natively with popular CRM systems like Salesforce and HubSpot, ensuring that data flows effortlessly into your existing tech stack and enhances your team's efficiency.

Real-Time Intelligence

With real-time alerts and insights, Pursuit keeps your team informed of critical changes in the public sector landscape, such as budget approvals and leadership changes, allowing for timely and strategic outreach.

Transparent Pay-As-You-Go Pricing

With Texto, you only pay for what you use. Send SMS messages for a flat rate of 3 cents each, with absolutely no monthly minimums, no lock-in contracts, and no hidden fees. Credits are purchased upfront and expire after 12 months, giving you complete control and predictability over your messaging budget. This straightforward approach eliminates surprise bills and makes SMS accessible for businesses of all sizes.

Clean, Intuitive Web Interface

Send SMS in seconds with our clean, simple web interface that requires no training. Craft your message, upload a list of recipients from a CSV, or type in numbers manually. Use personalisation fields like {{FirstName}} to make messages feel direct and friendly. The interface clearly shows character count, message parts, and credit cost, so you're always in control before you hit send.

Powerful API & MCP Server Integration

Integrate SMS capabilities directly into your own software, websites, or workflows using Texto's developer-friendly API. For teams building with AI, our Model Context Protocol (MCP) server allows your AI agents to send SMS seamlessly. This includes the innovative OpenClaw skill, which helps review and optimise your messages for compliance and effectiveness before they're sent.

Dedicated Australian Sending Number

For $15 per month, you can get your own dedicated Australian mobile number for sending and receiving messages. This builds trust and recognition with your customers, as messages come from a consistent, professional number. It also includes a dedicated inbox for managing two-way conversations, allowing you to reply directly to customer responses.

Sales Enablement

Sales teams can leverage Pursuit to receive daily prioritized call lists based on real buying signals. This ensures that representatives focus their efforts on leads with the highest potential for conversion.

Marketing Campaigns

Marketing teams can build account-based marketing (ABM) campaigns around genuine buying signals, such as budget cycles and contract expirations, enhancing the effectiveness of outreach efforts.

Customer Success Management

Customer success teams can utilize Pursuit to monitor renewal signals and potential churn risks, ensuring that they stay proactive in managing client relationships and contract renewals.

Revenue Operations

Revenue operations can benefit from Pursuit’s data accuracy and continuous enrichment, allowing for better forecasting and analysis of sales performance across the organization.

Appointment Reminders and Confirmations

Reduce no-shows and save your staff time on phone calls. Automatically send appointment reminders to clients a day before their booking. Include personal details and an option to confirm or reschedule via reply (e.g., "Reply YES to confirm"). This is perfect for medical clinics, salons, mechanics, and any service-based business.

Marketing Campaigns and Promotions

Drive sales and engagement with direct, cost-effective SMS marketing campaigns. Announce flash sales, new product launches, or exclusive offers to your subscriber list. SMS boasts incredibly high open rates, ensuring your time-sensitive promotions are seen immediately by customers who have opted in to hear from you.

Operational Notifications and Alerts

Keep customers informed with timely, important notifications. This could be delivery updates for e-commerce, order ready alerts for restaurants, service delay warnings, or security verification codes (OTPs). Texto's reliable delivery ensures critical information reaches your customers wherever they are.

Internal Team Communications

Use Texto for quick, reliable communication within your organisation. Send urgent operational updates to field staff, shift change notifications, or safety alerts. Using a dedicated business number keeps these communications separate from personal phones and ensures they are taken seriously.

Pursuit is an innovative AI-powered platform tailored to streamline the complexities of selling to state, local, and educational (SLED) entities. It addresses the unique challenges of navigating an intricate public sector sales landscape, which often involves sifting through numerous RFPs, understanding complex procurement processes, and managing outdated contact information. The platform’s core mission is to eliminate friction in the sales process, enabling businesses to focus on high-probability opportunities rather than getting bogged down in manual research. By intelligently scoring public-sector entities and proactively identifying buying signals from relevant documents and meetings, Pursuit empowers sales teams to optimize their time and resources effectively. This results in faster pipeline growth, improved win rates, and ultimately, more public sector contracts. Trusted by government contractors, Pursuit provides enterprise-level insights and research, ensuring that its users are always ahead in the game.

Texto is your straightforward, affordable SMS messaging platform, built specifically for Australian businesses. We cut through the complexity and high costs often associated with business texting, offering a reliable service at Australia's best price of just 3 cents per SMS. Whether you're a solo entrepreneur, a local clinic, or a growing enterprise, Texto provides all the tools you need to communicate effectively with your customers. Our platform is designed for simplicity with an easy-to-use web interface, but also packs powerful features like a full SMS API and MCP server support for AI agents, including a unique OpenClaw skill to help keep your messages compliant. We believe in transparent, fair pricing with no contracts, no monthly minimums, and no hidden fees. Best of all, we're Aussie-owned and operated, with data stored securely in AWS Sydney. Get started instantly with 5 free SMS credits—no credit card required—and see how easy business messaging can be.

What types of organizations can benefit from Pursuit?

Pursuit is designed for businesses that sell to state, local, and educational entities, commonly referred to as SLED organizations. It is ideal for government contractors looking to streamline their sales processes.

How does Pursuit improve sales efficiency?

Pursuit improves sales efficiency by providing actionable insights and accurate contact data, eliminating the need for time-consuming manual research and enabling sales teams to focus on high-priority leads.

Can Pursuit integrate with my existing CRM?

Yes, Pursuit offers seamless integrations with popular CRM systems like Salesforce and HubSpot, allowing for easy data synchronization and enhancing your team's workflow.

How does Pursuit identify buying signals?

Pursuit identifies buying signals by analyzing public sector documents, meetings, and other relevant sources, surfacing critical information that helps sales teams engage with prospects at the right time.

How does billing work?

Billing is simple and pay-as-you-go. You purchase SMS credits upfront, with each credit costing 3 cents and representing one SMS message part. There are no monthly fees or minimum spend requirements. You only use credits when you send messages. Credits expire 12 months after purchase. You can also add a dedicated Australian number for a flat $15 monthly fee.

Do I need a dedicated number?

You can start sending immediately using your own mobile number for verification. A dedicated number is optional but recommended for businesses sending regularly. It provides a consistent sender ID for customers, builds brand trust, and includes an inbox for receiving and managing replies to your messages.

Is Texto compliant with Australian spam laws?

Yes, compliance is a priority. You must only send messages to contacts who have consented to receive them. Texto's platform includes tools to help, like mandatory opt-out instructions in messages. Our OpenClaw skill for AI agents can also review drafts for compliance best practices. It's your responsibility to follow the Spam Act, but we provide the features to make it easier.

What happens if someone replies STOP?

If a recipient replies with "STOP," "STOPALL," "UNSUBSCRIBE," or similar keywords, our system will automatically recognise this as an opt-out request. That contact's number will be blocked from receiving any future marketing or promotional messages from your Texto account, helping you maintain compliance effortlessly.

Pursuit is an AI-powered platform designed to simplify and enhance the public sector sales process. By intelligently analyzing data from millions of documents and public entities, it helps businesses identify and act on the best sales opportunities in the state, local, and educational sectors. Users often seek alternatives to Pursuit for various reasons, such as pricing, specific feature sets, or the need for integration with other platforms. When exploring alternatives, consider factors like user-friendliness, data accuracy, and the comprehensiveness of insights provided to ensure that your sales team can effectively target high-probability opportunities. --- [{"question": "What is Pursuit?", "answer": "Pursuit is an AI-driven platform that helps businesses identify and act on public sector sales opportunities by analyzing data from public entities."},{"question": "Who is Pursuit for?", "answer": "Pursuit is tailored for businesses selling to state, local, and educational entities, particularly those looking to enhance their public sector sales strategies."},{"question": "Is Pursuit free?", "answer": "Pursuit is a subscription-based service, and pricing details can vary based on the specific features and level of service chosen."},{"question": "What are the main features of Pursuit?", "answer": "Pursuit includes features like Pursuit Radar for real-time signal detection and Pursuit Intel for comprehensive data on public sector contacts and entities."}]

Texto is a simple, low-cost SMS messaging platform designed specifically for Australian businesses. It falls into the marketing and business communication category, helping companies send appointment reminders, promotional campaigns, and other notifications directly to their customers' phones via text message. Businesses often explore alternatives to find a solution that fits their unique needs. This could be due to specific feature requirements, different budget constraints, or the need for a platform that integrates with other software tools they already use. It's a common step in finding the perfect fit for your operations. When evaluating other options, it's wise to consider a few key factors. Look at the overall cost per message and any monthly fees, check the ease of use and available features like an API, and ensure the service is reliable and compliant with Australian regulations. Finding a balance between functionality, cost, and simplicity is key.